Write in the genre that fits your message and feels natural to you — but also consider what your ideal readers enjoy.

If you’re writing to establish authority (e.g., as a coach or entrepreneur), non-fiction works well. If you love storytelling, explore fiction, poetry, or memoir.

Research your genre before you start:

  • What covers look like
  • How long books typically are
  • How readers talk about them in reviews

Publishing isn’t just about self-expression — it’s about connection. Know your genre, then own it.

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