Should I use the same photo everywhere?

Yes — using a consistent author photo builds recognition and trust. Stick to one high-quality headshot across: It helps readers connect the dots between your content and your identity — especially when building your professional presence.

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What is a book launch and why does it matter?

A book launch is the official release and promotion period for your book — typically starting a few weeks before publication and continuing into the first 30–60 days after launch. Why it matters: Think of it as your book’s debut. A strong launch gives your book a real shot at success.

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